A branded website has the advantage of improving customer relationships and fostering trust. Your brand can become your customers' closest friend if it has a personality that connects with and speaks to your target audience's values and needs. Using LinkPeak, you can create your branded LinkPeak page using our buttons and customisations in alignment with your brand's values.
This article lets you learn everything you need to know about setting up a branded page on LinkPeak. Here is a step-by-step guide
Step 1: Upon logging in to the professional version of LinkPeak, you will be greeted with the main landing page of our website. Here, you will have access to key metrics such as daily views, clicks, and click-through rates (CTR).
Additionally, you will find a user-friendly interface that offers two primary options: creating a new page or navigating through your existing page links. This intuitive setup allows you to seamlessly manage and track the performance of your branded pages.
Step 2: Upon clicking on the "New Page" link, you will be presented with the option to have a custom and short URL address for your new page. This step allows you to choose a concise and memorable web address that aligns with your brand and effectively represents the content of your page.
By having a short URL address, you can enhance the accessibility and ease of sharing your branded page with your target audience.
Step 3: After creating the URL address for your branded page, you will be directed to a page with several tabs: Buttons, Appearance, Socials, and Advanced. These tabs provide you with extensive customization options to tailor your branded page to your specific needs and preferences.
Step 4: In the Buttons tab, you can integrate various elements such as embedded videos, music, and social media. The empty button feature allows you to customize buttons by adding your desired call-to-action (CTA) link, along with an optional icon in the form of an image or emoji. You can also customize the button's colour and icon to align with your brand's colour scheme.
The Gap Block feature also enables you to add spacing wherever necessary within your page layout.
Step 5: The Appearance tab offers a range of customization options to present your branded page to your audience. Here, you can add a background colour, page photo, title, and description. LinkPeak allows you to select the colour scheme for the title and description that aligns with your brand.
To enhance the visual appeal, it is recommended to create a cover image that represents your brand effectively. You can also add a profile logo, which can be your brand logo or a personal photo if the branded page represents you. The page photo should be in PNG or JPG format with a minimum size of 200x200 pixels.
In the background tab, you can add a colour or upload a picture in JPG format (up to 1 MB) with a minimum size of 1080x1920 pixels as the background of your branded page.
Step 6: In the Socials button tab, you can easily add multiple social media profiles to your branded page. These social buttons are displayed at the end of the page, allowing visitors to access your social media profiles directly.
You can also customize the text and button colour of the social media links to ensure they align with your brand identity.
Step 7: The Advanced tab provides additional functionality to enhance your branded page. Here, you can add your Facebook Pixel ID, GTM Code (Google Tag Manager), and Twitter Analytics ID.
Facebook Pixel is a website code that allows you to track and optimize your advertising efforts, providing valuable insights into visitor actions on your website. By incorporating Facebook Pixel ID, you can track and target the audience that interacts with your branded page.
Google Tag Manager (GTM) is a script management system that simplifies the process of adding scripts, tags, and other code snippets to your website.
Adding your Meta Pixel to Google Tag Manager helps in tracking and improving the performance of your Facebook advertising, especially if you use Google Tag Manager to manage tags on your website. It is a useful tool for marketers and entrepreneurs, enabling the tracking and gathering of marketing data.
Additionally, utilizing Twitter Analytics can provide valuable insights into your Twitter account's activity, helping inform your social media strategy.
Step 8: Finally, LinkPeak Analytics offers a comprehensive toolset to analyze data across different timelines. It allows you to gain insights into data analytics related to various devices, destinations, and social media platforms. You can identify which URL destinations receive the most traffic and which social links are generating the highest click-through rates on your branded page.
This information helps you make informed decisions about your marketing strategies and optimize your campaigns accordingly. Regularly checking and analyzing data from Facebook Ads Manager can provide valuable insights into the performance of your Facebook ad campaigns.
Key metrics to review include spending, reach, cost per click, frequency, and conversion costs. You can also segment your results on Facebook based on factors such as age, gender, and location, allowing you to tailor your ad settings to the demographics that perform best.
End Note
To create your customized branded page on LinkPeak today, click here and get started with creative buttons and advanced options to explore.
